Depop - Web Vision

Led the creation of a shared design and engineering vision for Depop's web platform. The goal was to establish a north star that both teams could align around — translating the design system into real product experiences, building consistency across layouts and interactions, and grounding brand principles in tangible, real-world scenarios. This wasn't about shipping final designs, but about setting a clear direction for how the platform should look, feel, and be built going forward.